MUNICH HITS THE STREETS OF MADRID WITH A BANG, HAND IN HAND WITH LA PUTA SUEGRA

Last Thursday, April 25th, the Munich store celebrated its grand opening on the Madrid scene. An unprecedented event that revolutionized the streets of the Spanish capital. It was a day full of surprises, prizes, and, as always, a lot of fun.

The event was a resounding success with two almost simultaneous happenings. On one hand, the store opening on Fuencarral Street, where Munich made a statement of identity and intent with phrases like "The Way You Walk Defines You" and “The X Is Here.” There were sneaker exchanges and a series of surprises for attendees.

On the other hand, we hosted a private party at Shoko under the theme "Munich is Sexy," where guests were immersed in an atmosphere of authenticity and identity. The show included a fashion parade and a unique multisensory experience, challenging the conventions of fashion shows.

The purpose of this day was clear: Munich has arrived in Madrid to stay, offering authenticity to those who seek a brand that understands them.

We thank everyone who was part of this moment in the history of Munich and La Puta Suegra.